At the time he contacted us, Dr. Reed was just ending his contract with a chiropractic marketing company that built and was hosting his website. The problem was, he had not received one online lead in the two years he was with them.
After a quick analysis of his website, we quickly realized that a templated website had been set up for him. There are many problems with this style of internet marketing.
Visually, it was the same layout as almost all of their other chiropractic clients, and all of these sites were using pretty much the exact same content. From a user/future client prospective, the site was very hard to navigate, with little to zero call-to-action.
We explained to Dr. Reed that, in order to stand out from the competition online, you have to create a personalized website experience for your customers and at the same time, optimize it to be found online. This is called on-site optimization, one of the many important pieces of the search engine optimization (SEO) process.
We decided to customize a theme for his website using WordPress, giving him a completely new, more modern website. This has helped Reed Chiropractic differentiate itself online, as well as provide website visitors with an easy-to-navigate interface. As an example, one of the things we did was add a custom online appointment form so that his customers could easily schedule appointments, and optimized placement of it on his website to increase the conversion process.
We optimized his site from head to toe using SEO best practices. This is a crucial part in increasing your traffic from search engines.
We created and optimized all of Dr. Reed’s local listings to strengthen his online presence in the local market.
Get Internet Leads
After just six months of our SEO specialists working with Dr. Reed, his internet leads have grown by 500%.
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